{"id":3556,"date":"2023-06-15T09:16:32","date_gmt":"2023-06-15T09:16:32","guid":{"rendered":"https:\/\/dropshipping.com\/?post_type=countries&#038;p=3556"},"modified":"2023-06-15T09:16:34","modified_gmt":"2023-06-15T09:16:34","slug":"dropshipping-business-in-italy","status":"publish","type":"countries","link":"https:\/\/dropship.it\/start\/dropshipping-business-in-italy\/","title":{"rendered":"Start Your Own Successful Dropshipping Business In Italy"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">If you want to sell online in Europe, you may find yourself asking the question: \u201c<a href=\"https:\/\/dropship.it\/article\/product-descriptions-dropshipping\/\" target=\"_blank\" rel=\"noopener\">What are the best European countries to set up an e-commerce business<\/a>?\u201d\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In this case, it is likely that you immediately think of countries like the Netherlands, Switzerland, Germany, or the UK. Italy may not be the first country that comes to mind when you think of e-commerce.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Italy is not the largest e-commerce market in Europe. However, its e-commerce market continues to grow vigorously. The country has good potential for e-commerce, not to mention its unrivaled position as a strategic gateway to Europe, the Middle East, and Northern Africa.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Becoming a successful e-commerce entrepreneur in this country requires conducting exhaustive research on online consumer shopping habits and Italian administrative, legal, and tax regulations. Furthermore, learning about <a href=\"https:\/\/dropship.it\/article\/how-to-start-a-dropshipping-business-in-2021\/\" target=\"_blank\" rel=\"noopener\">how to start a dropshipping business<\/a>, in general, is also crucial to be successful.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, to sell online in Italy, you need to learn more about your legal obligations and the Italian e-commerce market.<\/span> <span style=\"font-weight: 400;\">It is also a good idea to carefully <a href=\"https:\/\/dropship.it\/article\/dropshipping-business-plan\/\" target=\"_blank\" rel=\"noopener\">create a business plan<\/a> together with a local expert. This will put you in a better position to achieve success as an e-commerce entrepreneur.\u00a0<\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_67_1 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title \" >Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/dropship.it\/start\/dropshipping-business-in-italy\/#Main_Characteristics_of_the_Italian_E-Commerce_Market\" title=\"Main Characteristics of the Italian E-Commerce Market\">Main Characteristics of the Italian E-Commerce Market<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/dropship.it\/start\/dropshipping-business-in-italy\/#Who_Can_Establish_a_Dropshipping_Business_in_Italy\" title=\"Who Can Establish a Dropshipping Business in Italy?\">Who Can Establish a Dropshipping Business in Italy?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/dropship.it\/start\/dropshipping-business-in-italy\/#Legal_Requirements_That_Relate_to_Starting_a_Dropshipping_Business_in_Italy\" title=\"Legal Requirements That Relate to Starting a Dropshipping Business in Italy\">Legal Requirements That Relate to Starting a Dropshipping Business in Italy<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/dropship.it\/start\/dropshipping-business-in-italy\/#Decide_what_type_of_business_entity_to_establish_and_register_it\" title=\" Decide what type of business entity to establish and register it\"> Decide what type of business entity to establish and register it<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/dropship.it\/start\/dropshipping-business-in-italy\/#Register_with_the_tax_authorities\" title=\" Register with the tax authorities\u00a0\"> Register with the tax authorities\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/dropship.it\/start\/dropshipping-business-in-italy\/#Open_a_bank_account_for_your_online_store\" title=\" Open a bank account for your online store\"> Open a bank account for your online store<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/dropship.it\/start\/dropshipping-business-in-italy\/#Comply_with_the_Italian_and_EU_e-commerce_legislation\" title=\" Comply with the Italian and EU e-commerce legislation\"> Comply with the Italian and EU e-commerce legislation<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/dropship.it\/start\/dropshipping-business-in-italy\/#Your_Successful_Dropshipping_Business_In_Italy\" title=\"Your Successful Dropshipping Business In Italy\">Your Successful Dropshipping Business In Italy<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Main_Characteristics_of_the_Italian_E-Commerce_Market\"><\/span>Main Characteristics of the Italian E-Commerce Market<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Now, we will provide information on Italian consumer behavior and the overall e-commerce market. All of this is backed up with facts and figures.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Italian consumer behavior has changed notably in recent years. Several years ago, the majority of Italian consumers used to shop in person, i.e.,<\/span> <span style=\"font-weight: 400;\">in a physical store. Perhaps the main reason for this was that they failed to perceive online stores as trustworthy.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But, nowadays, Italians are converting enthusiastically to online shopping. Let\u2019s go into detail. The current population of Italy is over <\/span><a href=\"https:\/\/www.worldometers.info\/world-population\/italy-population\/#:~:text=Italy%202020%20population%20is%20estimated,532%20people%20per%20mi2).\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">60 million<\/span><\/a><span style=\"font-weight: 400;\">. In 2023, it is projected that nearly <\/span><a href=\"https:\/\/www.statista.com\/outlook\/dmo\/ecommerce\/italy\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">60%<\/span><\/a><span style=\"font-weight: 400;\"> of the total population in the country will shop online.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Another important thing to remember here is that the total e-commerce sales in Italy are expected to reach <\/span><a href=\"https:\/\/www.statista.com\/outlook\/dmo\/ecommerce\/italy\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">US$23 billion<\/span><\/a><span style=\"font-weight: 400;\"> in 2023. And they are projected to hit around <\/span><a href=\"https:\/\/www.statista.com\/outlook\/dmo\/ecommerce\/italy\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">US$28.5 billion<\/span><\/a><span style=\"font-weight: 400;\"> in 2025.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Moreover, the country\u2019s importance in the history of fashion should not be overlooked. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Many Italian designers, brands, high-end labels, and fashion houses have had an enormous impact on the shape of style today. Fashion is simply part of the Italian culture. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">So it comes as no surprise that Italy is <\/span><a href=\"https:\/\/www.statista.com\/statistics\/245645\/leading-personal-luxury-goods-markets-by-country\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">the largest market for luxury brands in Europe<\/span><\/a><span style=\"font-weight: 400;\">. As a result, <a href=\"https:\/\/dropship.it\/article\/how-to-start-a-dropshipping-clothing-business\/\" target=\"_blank\" rel=\"noopener\">starting a clothing dropshipping store<\/a> in Italy can prove quite advantageous.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Evidently, this is good news for anybody that\u2019s interested in selling designer clothing online in the country.\u00a0<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Who_Can_Establish_a_Dropshipping_Business_in_Italy\"><\/span>Who Can Establish a Dropshipping Business in Italy?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">To start and operate a business in Italy as a foreigner, you must fulfill the condition of reciprocity. What does this mean? You can start a business in Italy only if an Italian citizen can open a business in your home country.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Citizens of the EU and EEA are excluded from this rule. If you are a non-EU citizen, visit the official website of <\/span><span style=\"font-weight: 400;\">the Italian Ministry of Foreign Affairs<\/span><span style=\"font-weight: 400;\"> to figure out whether you can start a business in this country or not.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you live outside the EU and fulfill the condition of reciprocity, you will need a work visa to start a business. You can apply for one at the Italian embassy<\/span> <span style=\"font-weight: 400;\">or consulate in your home country.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When launching a new online business, especially the <a href=\"https:\/\/dropship.it\/article\/dropshipping-business-model-explained\/\" target=\"_blank\" rel=\"noopener\">dropshipping business model<\/a>, you must make many important decisions and follow a few rules and regulations. So, keep reading!<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Legal_Requirements_That_Relate_to_Starting_a_Dropshipping_Business_in_Italy\"><\/span>Legal Requirements That Relate to Starting a Dropshipping Business in Italy<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">The legal structure you will choose for your business can make or break your business. It can have long-lasting legal and tax consequences. <\/span><\/p>\n<ul>\n<li>\n<h3><span class=\"ez-toc-section\" id=\"Decide_what_type_of_business_entity_to_establish_and_register_it\"><\/span><b> Decide what type of business entity to establish and register it<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Considering how vital the legal structure is for different aspects of the business, you need to take your time choosing the most appropriate structure for your online start-up. Also, it is recommended to use <a href=\"https:\/\/dropship.it\/article\/expert-advice-for-everyone-starting-his-first-dropshipping-store\/\" target=\"_blank\" rel=\"noopener\">expert advice<\/a> when making that decision.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In Italy, there are a few types of legal structures. What is the best structure for your online start-up? Let\u2019s take a look at the most common types of structures under which you can operate a dropshipping business in Italy. The same applies to every &#8220;most-common&#8221; online business model.<\/span><\/p>\n<h4><b>1. Sole proprietorship<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">This is the simplest type of structure that\u2019s commonly used by single business owners. It is relatively easy and cheap to set up as a sole trader in Italy.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To set up as a sole trader, you must register with <\/span><a href=\"https:\/\/italianbusinessregister.it\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">the Italian Business Register<\/span><\/a><span style=\"font-weight: 400;\">. But you will be legally responsible for all aspects of your business, including losses and debts. If your business faces a lawsuit, the debts of your business will become your debts. Everything you own, including your personal assets, will not be protected.<\/span><\/p>\n<h4><b>2. Partnership\u00a0<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Many types of partnerships exist in this country. The difference between them lies in the liability level for each partner. The two most common forms of partnership are the general and limited partnership.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"2\">\n<h5><strong>General Partnership (Societ\u00e0 in nome collettivo or S.n.c.)<\/strong><\/h5>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">In this type of partnership, all partners are jointly liable for the obligations of the partnership. The advantage of this business structure is that you do not have to deposit minimum capital in a bank or with a notary to begin operations.\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"2\">\n<h5><strong>Limited Partnership (Societ\u00e0 in accomandita semplice or S.a.s.)<\/strong><\/h5>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Unlike the general partnership, the limited partnership requires at least one partner to be liable only to the extent of their share in the capital and the other to own full liability for the debts of the partnership.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">No matter what type of partnership you choose, you need to prepare a partnership agreement. You and your partners need to sign the partnership agreement before a public notary and then register with <\/span><a href=\"https:\/\/italianbusinessregister.it\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">the Italian Business Register<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You should notarize the agreement in case a potential legal dispute arises between you and your partner.\u00a0<\/span><\/p>\n<ul>\n<li>\n<h5><b>Limited Liability Company (Societ\u00e0 a responsabilit\u00e0 limitata or S.r.l.)<\/b><\/h5>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">The majority of small and medium-sized companies in the country opt for this legal structure. This makes it the most popular business form in Italy.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This business structure is the Italian version of a \u201cLimited Liability Company\u201d or LLC.<\/span> <span style=\"font-weight: 400;\">When you open a limited liability company in Italy, you are actually creating a separate legal entity from yourself. It protects you from personal liability if your company gets into debt. You have limited liability based on the amount invested in the company.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, one of its major disadvantages is that it requires at least one shareholder and minimum share capital of \u20ac10,000. Plus, it has a more complex registration process than that of a sole trader or a partnership. This means that to set up a company in Italy, you must deal with certain<\/span> <span style=\"font-weight: 400;\">incorporation formalities.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Namely, you need to select a unique name for your company in any language based upon the Latin alphabet. But first, you need to find out if your company name is available. To do this, simply go to this <\/span><a href=\"https:\/\/italianbusinessregister.it\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">page<\/span><\/a><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Then, you should open a business bank account and deposit at least \u20ac2,500 into that account. This accounts for 25% of the minimum share capital of \u20ac10,000. The bank will issue you a Certificate of Deposit confirming that you have the necessary sum of money in your business bank account.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Next, you should draft the Memorandum of Association (Atto Costitutivo) and the Articles of Association (Statuto) before a notary. You should also obtain an Italian tax code and register for VAT with <\/span><a href=\"https:\/\/www.agenziaentrate.gov.it\/portale\/web\/english\/nse\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">the Italian Revenue Agency<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Prior to registering with <\/span><a href=\"https:\/\/italianbusinessregister.it\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">the Italian Business Register<\/span><\/a><span style=\"font-weight: 400;\">, you must obtain the certificate of incorporation (Visura).<\/span><\/p>\n<ul>\n<li>\n<h3><span class=\"ez-toc-section\" id=\"Register_with_the_tax_authorities\"><\/span><b> Register with the tax authorities\u00a0<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Regardless of whether your e-commerce business is based in Italy or not \u2014 if you are about to sell products<\/span> <span style=\"font-weight: 400;\">via your website or through online marketplaces to customers in Italy, then you have to stay tax compliant and follow the Italian tax obligations.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In short, as an online store owner in Italy, you are liable to taxation. This country has a multitude of taxes, including income tax,<\/span> <span style=\"font-weight: 400;\">corporate tax, value-added tax (VAT), etc.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The two tax authorities in this country are <\/span><a href=\"https:\/\/www.agenziaentrate.gov.it\/portale\/home\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">the Italian Revenue Agency (Agenzia delle entrate)<\/span><\/a><span style=\"font-weight: 400;\"> and <\/span><a href=\"https:\/\/www.mef.gov.it\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">the Ministry of Finance<\/span><\/a><span style=\"font-weight: 400;\">. To learn more about taxation in Italy and register for the right taxes, you should visit these websites. It is also advisable to seek professional advice from a tax accountant.<\/span><\/p>\n<ul>\n<li>\n<h3><span class=\"ez-toc-section\" id=\"Open_a_bank_account_for_your_online_store\"><\/span><b> Open a bank account for your online store<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Generally speaking, there are two ways to open a business bank account in this country. One way is to go to an Italian bank in person and bring the right documentation with you. And the other way is to hire a local lawyer to do that on your behalf.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Nevertheless, some <\/span><a href=\"https:\/\/en.wikipedia.org\/wiki\/List_of_banks_in_Italy\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">banks in Italy<\/span><\/a><span style=\"font-weight: 400;\"> may offer the possibility to complete most banking tasks online \u2014 even opening a business bank account. Therefore, you must do your research to determine which banks offer the best services for your specific needs.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The largest banks in the country are <\/span><a href=\"https:\/\/bnl.it\/it\/Individui-e-Famiglie\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Banca Nazionale del Lavoro<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><span style=\"font-weight: 400;\">UniCredit<\/span><span style=\"font-weight: 400;\">, and <\/span><a href=\"https:\/\/www.intesasanpaolo.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Intesa Sanpaolo<\/span><\/a><span style=\"font-weight: 400;\">, to name a few. If you are looking for a bank with services in English, then <\/span><a href=\"https:\/\/www.intesasanpaolo.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Intesa Sanpaolo<\/span><\/a><span style=\"font-weight: 400;\"> may be the right choice for you.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, <\/span><a href=\"https:\/\/www.chebanca.it\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">CheBanca<\/span><\/a><span style=\"font-weight: 400;\"> may be your best bet if you are interested in using fully digitalized services. This bank is renowned for its innovative approach to digital banking.\u00a0<\/span><\/p>\n<ul>\n<li>\n<h3><span class=\"ez-toc-section\" id=\"Comply_with_the_Italian_and_EU_e-commerce_legislation\"><\/span><b> Comply with the Italian and EU e-commerce legislation<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Launching a professionally designed e-commerce website is not enough to start your own successful dropshipping business in Italy. To sell online in this country, you must also comply with the Italian and <\/span><a href=\"https:\/\/ec.europa.eu\/growth\/sectors\/tourism\/business-portal\/understanding-legislation\/legal-regulations-e-commerce_en\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">EU e-commerce legislation<\/span><\/a><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Firstly, you must display a clear \u201cTerms and Conditions\u201d agreement on your website to protect yourself and your online store from legal liability. In this agreement, you should include pricing, shipping, returns, cancellations, and payment terms. You should also provide details of the items you are going to sell. Do not forget to state whether you include VAT in the final price of a product. This can help customers get an immediate sense of whether an item is right for them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Secondly, you must create a \u201cPrivacy Policy\u201d agreement to protect your customers. As you will gather and process private information from visitors and customers, you must legally include a \u201cPrivacy Policy\u201d agreement. In your \u201cPrivacy Policy\u201d, you should explain explicitly how your website collects and processes that data.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Finally, you also need to publish certain mandatory information on your e-commerce website. This information includes an e-mail, an address, a phone number, a VAT number, etc.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Your_Successful_Dropshipping_Business_In_Italy\"><\/span><b>Your Successful Dropshipping Business In Italy<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Though not the biggest market in Europe, Italy is a fast-growing e-commerce market. The country has a vibrant and thriving e-commerce sector.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As we mentioned in the first part of this article, to become a successful online seller in Italy, you should know the preferences and shopping habits of your potential customers. Your online business should keep pace with the way Italian consumers prefer to shop online.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Italian consumers usually have high expectations when buying online and expect great customer service. So to better serve the Italian consumer, you should provide exceptional customer service and sell products that meet the highest quality standards.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You should also build trust with customers and make them feel safe buying from you. That\u2019s why you need to follow the legal steps stated above.\u00a0<\/span><\/p>\n","protected":false},"featured_media":3723,"template":"","class_list":["post-3556","countries","type-countries","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.9 (Yoast SEO v22.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Start Your Own Successful Dropshipping Business In Italy<\/title>\n<meta name=\"description\" content=\"Get expert advice on how to start a successful dropshipping business in Italy. 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