SkinnyMeTea

Starting with a very impressive pop-up ( Enjoy 15% OFF for your first order) with an easy escape hatch, to a very impressive layout, SkinnyMeTea is a perfect example for organizing your dropshipping store!

SkinnyMeTea offers detox tea and weight loss programs. It is founded in Australia, in 2012. This dropshipping store has over 15.5K visitors per month with a bounce rate of more than 30%.

Giving a quick scan of their homepage we can say, that using the advantage of the grid of cards layout, they managed to highlight all of the most important information on their homepage, without making it look fuzzy!

The first thing we see on their homepage is the high-quality Full-Screen Photo layout. In the center are placed the most important buttons, that can provide them increased sales and profits! Emphasized by using different colors from the background and typology (“Shop now). Great trick!  Furthermore, when we scroll the homepage we can find information like, why to choose SkinnyMeTea, top picks for the user, customer testimonials with photos before and after, and even video testimonials by customers. All of this content builds social and customer trust!

If you scroll further you will find, ingredients explanations, benefits of using SMT, and how it works, all presented with an interesting graphic design and pictures, and a FAQ. As you can see, a lot of information, but still not looking at too much. So, if you want to put it all on your homepage, consider using a grid layout.  Another value-adding content is that there is a customer review on every product they offer.

This dropshipping store provides easy navigation, firstly because all of the important information is available on the homepage, and can be accessed from there. The menu is a horizontal fly-out, with 4 well-defined main categories. The logo is a link leading to the homepage, and on the right upper side, you can find the search, log in/ sign up buttons, shopping cart, and change currency( EUR, AUD, INR, GBP, CAD, USD JPY).

However, the footer might not be a good example for your dropshipping store. There is a lot of information missing, and if you are not on the homepage, but on every other page, your footer will not give you a full-site guide.